We promise, it’s easier to wrap your head around than it sounds!
Simply put, SEO is the name given to all actions that improve a site’s search engine rankings.
Imagine a farmer called Fred. He has a site called www.fredsfantasticfarm.com
He has a couple of ideas about how he can rank higher in search. Fred tweaks this and fiddles with that, and what do you know – his site rises up the rankings like a helium balloon.
So Fred optimized his site for search engines.
Pretty simple, right?
At this point, we imagine the question at the front of your mind is: well then how do I do SEO for my site?